New Arrivals - Men's & Women's Segment
I designed this minimalist email to highlight the variety of new shows available for the season. It performed XX% better than the average Famous Footwear email, generating $XX in revenue
Famous Footwear E-Commerce Emails
Client
Famous Footwear
My Role
Strategy, Art Direction, Photography Direction & Design
The Challenge
Create unique & interesting e-commerce product emails to increase click rates & drive website traffic.
Goal
Increase shoe sales by highlighting new arrivals and current fashion trends.
Solution
Reduce email clutter and "fluff" to highlight their products. Include social & media blog posts about how to wear Famous Footwear styles.
Programs
Sketch, Photoshop, Illustrator